Infosurv White Papers & Online Resources
Here you can download PDF format copies of our recent white papers & online resources or view an HTML version by clicking on the title:Infosurv White Papers & Online Resources
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Protecting Survey Data Integrity: Best Practices for Online Research
You Will Learn: 3 Proven Methodologies to Avert Disengaged or Fraudulent Respondents; The Cost of Not Following Data Integrity Best Practices... Infosurv Research |
(592k) |
Secure More Successful Product Launches
You Will Learn: Seven concept testing best practices; The ten fundamental questions you can answer with online concept testing... Infosurv Research |
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Balancing Research with the Qualitative Equation
You Will Learn: Three approaches to successfully link qualitative and quantitative research together; The six steps to successfully conducting a focus group... Infosurv Research |
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Reducing Risk with Market Research Four ways survey research reduces the risks your organization faces; How to gauge the value of survey research for your company... Infosurv Research |
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Reading Customers' Minds with Derived Importance How to exploit research to gain unparalleled understanding into the unspoken desires of your customers... Infosurv Research |
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Survey Sampling & Survey Incentive Best Practices How to use incentives to maximize response rate; How to determine the optimum sample size you need for valid results... Infosurv Research |
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Survey Analysis Design: Keys to Making Sound Decisions From Survey Data Why expert survey analysis design leads better business decisions; Ways to protect the integrity of your data... Infosurv Research |
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Survey Research Design: Delivering Actionable Intelligence Six simple steps to effective survey research design; A cost versus benefit analysis of survey research design... Infosurv Research |
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Questionnaire Design: An Expert Approach Methods to cut costs and maximize response through solid survey design; The most effective ways to ask questions... Infosurv Research |
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A Guide to Valid Survey Results with Online Research Learn How to Double Survey Response Rates; Discover the Pros & Cons of Online vs. Traditional Surveys... Infosurv Research |
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"Survey Software vs. Online Research Firms" In today’s business environment of slashed budgets and tight corporate resources, doing “more with less” has become the new mantra... Jared Heyman, Infosurv President & Founder |
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"5-point vs. 6-point Likert Scales" One of the most common scaled-response format questions in survey design today is the Likert scale. It was developed by the American educatorand organizational... Chris Gwinner, Infosurv Senior Project Manager |
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"Research For Business Decisions" A great deal of attention has been directed toward the decision-making process. This process has been characterized in numerous ways, but essentially it involves... Dr. Eli Cox III, Infosurv PhD Level Researcher |
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"Focus on Employee Satisfaction" By reducing the costs associated with employee attrition and increasing customer loyalty through improved employee moral companies can greatly improve their bottom line... Jared Heyman, Infosurv President & Founder |
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"Focus on Customer Satisfaction" There is a simple and logical correlation between customer satisfaction and corporate profitability. Common sense tells us that a company, whose clients are completely happy ... Jared Heyman, Infosurv President & Founder |
Infosurv in the Press
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"Employee surveys: How, why and when to conduct them" Market research expert Chris Gwinner shares his secrets on the right way to do employee surveys Published December 2007 |
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"Could You Skate on Thin Ice?" Ice skaters who change direction on a dime demonstrate how effective talent can be when coupled with the right tools for the job. Published February 2007 |
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"Online Research Surpasses Phone Surveys " Published February 2007 |
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"Know when it's time to hire the professionals" I remember an event from childhood when my mother asked my father to hire a plumber to fix a leaky faucet. “No, honey, that’s silly,” he retorted. “Why pay a plumber when I can fix the leak myself? Help me find my wrench.” |
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"Americans Worried About Severe Weather Trends" Published September 2006 |
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"Service, Support, & Satisfaction" When it comes to s-business, there is no metric more vital than customer satisfaction. Service and support is, by definition, a customer-centric activity. Despite the enormous impact... Published September 2005, Sbusiness |
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"What You Don't Know Can Hurt You" We’ve all had this experience:You walk into the store to buy something, say, a small appliance for your kitchen.You walk up and down the aisles looking for this item... Published October 2005, Quirk's Marketing Research Review |
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"Five steps to create effective online surveys" In the global economy of the 21st century, your organization's very survival can hinge on its ability to gather timely and accurate feedback from key business stakeholders... Published November, 2004, Marketing News |
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"What You Don't Know Can Hurt You" AS AN HR EXECUTIVE, your top priority is the recruitment and retention of top employees. Of course, keeping your top employees is a function of keeping them satisfied... Published Winter, 2004, HR Matters |
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"What You Don't Know Can Hurt You" Dissatisfied customers are a slow, silent killer. They defect one by one, often without making a sound. What's worse, they often bring other customers ... Published September 27, 2004, CRM ViewPoints |
