The AMA MRC, Innovative Offerings, MR News & Researchvibes

Leonard Murphy, CEO of BrainScan 360 and recognized industry thought leader, recently blogged about his experiences at the AMA’s Marketing Research Conference.  Here’s what he had to say about Infosurv…

My hometown heroes (we’re both in Atlanta), Infosurv has rolled out the Infosurv Concept Exchange (iCE) platform, a Predictive Markets play designed for MR…

…Prediction markets are emerging as a viable research tool that has great potential in the age of information interconnectedness that we live in and these guys are going to be a major player in the field.

You can read Lenny’s full posts here & here.