Did you know:
In order to grow in a tight market, you need deep customer insights, absolute clarity and detail on your customer experience, satisfaction, and service issues. Without this information, you are literally handing business to your competitors.
The problem is, many organizations lack the resources and skills required to obtain these insights.
- Research has shown that it costs five times more to attract a new customer than it does to retain a current one?
- An unhappy customer tells between 6 and 10 other people about their dissatisfaction?
Research has shown that over 90% of unhappy customers do not complain, and over 90% of those will simply leave and never come back?
The probability of selling to an existing customer is 60% to 70%, while the probability of selling to a new prospect is 5% to 20%?
Unhappy customers cost you money. That is why customer surveys are vital to good business. By obtaining feedback from the actual product or service users, companies can identify and fix problems before customers decide to take their business elsewhere, and tell others about it!
Customer surveys are quick and inexpensive to produce, and they yield invaluable results. We answer any customer satisfaction survey questions because we want to be your customer research department. Our blog article Customer Experience affects brand loyalty answers some question about customer satisfaction.
Findings from surveys designed for customers can help companies increase customer satisfaction, develop customer loyalty and advocacy, lower costs, and increase long-term profitability. By surveying customers, companies can measure:
- Overall satisfaction and loyalty
- Product-specific satisfaction
- Customer service satisfaction
- Returns and exchange process satisfaction
- Interest in and likelihood to purchase new products and services
Whether you need a customer survey designed from scratch, or have an existing customer survey ready for data collection, Infosurv Research takes extraordinary measures to ensure validity, reliability and bias reduction. Our goal is to conduct customer surveys that will yield sound and valid conclusions that will help you achieve your business goals.
Think of us as your own Internal Customer Research Department
The market is shifting so quickly, so to is your customer sentiment, the right data can help you make difficult decisions faster.... And avoid costly mistakes.
Unlock infosurv's 20 Years of experience to drive your business further!
Tailored solutions for small businesses through to Fortune 500
Customer Experience Research, What's the Cost?
The fact is, the cost of research has been declining and is more affordable thanks to technology. Infosurv's research and insights can be a valuable insurance policy against missed opportunities and competitive threats.
We know that choosing a research partner is difficult. Most research firms provide only data, Infosurv will help you translate that data into meaningful knowledge and execute a plan to help your business thrive. For 20 years, we've helped hundreds of clients, from small businesses to Fortune 500 companies.
Kyle Burnam - Founder & CEO, Infosurv Research
Free White Paper Download
Reading Customers’ Minds with Derived Importance
How to uncover the critical, hidden information that your customers aren't saying in surveys
Learn proven survey methods that target unique business challenges and find out how to leverage online survey tools to get better information more quickly and affordably.