The Synergism of Tech and CX

As Gartner reported in 2016: 89% of companies expect to compete mostly on customer experience, versus 36% in 2012, Fewer than half of companies currently believe their customer experience capabilities … Read More

CX and UX: Collaborate and Conquer!

There are a lot of X’s flying around these days, and we’re not talking about superheroes. We’re talking about customer experience (CX) and user experience (UX), two of the most … Read More

How to get the C-Suite Involved in CX

In many companies, CX is the focus of marketing, customer service, and operations managers. That is necessary, and certainly a great start, but it is insufficient. The C-suite traditionally pays … Read More

CX: More than the Latest Buzzword!

CX (customer experience) is everywhere you look these days for marketing information and trends. But isn’t CX just the 2017 version of customer satisfaction? No! CX goes way beyond customer … Read More