Kyle Burnam is the CEO of Infosurv and the leader of its sister company, Intengo, where he oversees all client research and R&D projects. Having been in the industry since 2005, Kyle brings a wealth of experience to the table and an innovative eye to every project.
The industrial revolution had a far-reaching and long-term impact on our economy. It turned us from an agrarian society to a product-oriented society. The focus of business was to make products, more efficiently and effectively. We are still dealing with that mindset, as most corporate executives advanced through the ranks of finance or operations, and […]
The benefits of tearing down silos and getting your people to work cross-functionally to solve problems are well established. Better ideas, more creativity and innovation, better implementations, more employee buy-in to the solutions, and overall increased engagement. Open conversations between different departments produce more realistic expectations and highlight obstacles in the planning process, leading to […]
In our last blog, we discussed the need to and benefits of understanding your business ecosystem. By looking at all the various parties and partners that impact your business, you develop the appropriate mindset for business planning. You also develop a strong foundation for marketing planning. According to Entrepreneur, “a marketing plan focuses on winning […]
Developing an external focus for your business is often translated to be the same as customer-oriented. But in the world of strategy, customers are just the beginning. To develop truly effective business strategy – and to open the door to ground-breaking innovation, you must look at all the players who can influence your business success. […]
Google corporate strategy and you will get hundreds of millions of articles, websites, and blogs. Thousands of consultants and academics stand ready to help you out with your corporate strategy. But whether you are a multi-national corporation with multiple companies, a large company with several divisions, or a five-person shop, corporate strategy is still important […]
In our last blog, we discussed the benefits of developing and maintaining an internal Vision for your company (Infosurv Insider). But for many companies, the real challenge is in the maintenance aspect. Especially in large companies, how do you keep everyone singing from the same song sheet? Daily fire-fights, being project-focused, competing with other divisions […]
It seems to be an unfortunate fact of business life – as companies are successful and grow, they lose some or most of what made them successful: their focus on understanding their customers and what benefit they deliver to them. Whether managers become too busy running the company to focus on customers, or customers change […]
About 15 years ago, Chris and Lyndie Carneal, noticed that most schools are under-funded, and decided to find a better way to raise funds for schools. Chris and Lyndie founded Boosterthon, a turn-key fundraising company for elementary schools with the corporate mission “We Strengthen Schools.” Boosterthon is a high-energy, character-based fun-run program that kids love and […]
Would you like more time? Of course, you would. Peter Drucker wrote in The Effective Executive, “Of the other major resources, money is actually quite plentiful. People one can hire, though one can rarely hire enough good people. But one cannot rent, hire, buy, or otherwise obtain more time.” Drucker wrote that in 1967, and […]
