Kyle Burnam is the CEO of Infosurv and the leader of its sister company, Intengo, where he oversees all client research and R&D projects. Having been in the industry since 2005, Kyle brings a wealth of experience to the table and an innovative eye to every project.
We all do it. When we get that urge that can’t wait, we excuse ourselves to the nearest lavatory and while handling our business on the porcelain throne we whip out our phones to check text messages, emails, Facebook/Twitter updates, and pretty soon – a number of us will use this time to take a […]
Most medium to large sized companies have some assemblance of a HR department and in our economic heyday, this department recruited, trained, and developed many individuals for their organization. They were considered a valuable part of the executive team. And they were very busy. But how things have changed. Most organizations are not recruiting or spending much […]
Should We Be Worried? Imagine there is a President of the Market Research Industry addressing us today. I believe our leader would open with declarations mirroring those of John F. Kennedy: “We stand today on the edge of a New Frontier – the frontier of “Big Data”, the frontier of unknown opportunities and threats, the […]
New research suggests high customer satisfaction scores may be worthless if you’re not measuring customers’ emotions. Researchers from one of Europe’s leading institutes, Hogeschool-Universiteit Brussel (HUB), recently conducted a study that determined emotions not only substantially impact customer satisfaction, loyalty, and willingness to recommend, but can also drive value for companies – an insight all brand […]
After six short years in our Buckhead office, we decided it’s time for a change. To accommodate our growing team, we’re pleased to announce that we’ve moved our office into a much larger space at Lakeside Commons, just north of our previous location! Take a first look at the new office: https://on.fb.me/MVFQ3N Our new address is: […]
The 11th edition of the GreenBook Research Industry Trends (GRIT) Report is here! Still the leading and most comprehensive survey of the global market research industry, the newly retooled initiative reveals exclusive research insight and projections for the 2012 and beyond. Download Your Copy Now For the second consecutive year, GRIT respondents were invited to […]
Infosurv is primed and ready for the New Year, adding two experienced market research professionals with wide-ranging, bona fide backgrounds to our troupe of researchers. Lenni Moore rejoins our team as Director of Client Services after a term with Millward Brown as Director of Client Management. At Infosurv, she’ll leverage her remarkable expertise to oversee our […]
Proves Same Accuracy of Predictions for Targeted and General Population Samples Preceding the January 31st Florida Republican Primary, Infosurv launched an iCE prediction market asking a general population of Americans the key question whose answer played a pivotal role in the 2012 election season: “Which GOP Presidential Candidate will win the historically crucial Florida primary?” […]
Many companies that conduct surveys among their customers or employees are very concerned with maximizing the response rates to the survey. Offering monetary incentives for a survey respondent’s time is proven to significantly increase response rates in many customer and employee surveys. Different incentive structures as well as different amounts offered have varying effects on […]